LATAM & Hispanic Market Workshop
Direct Selling University | DSU Spring 2025 Tuesday, March 25 | 2:00 - 5:00 PM Irving Convention Center | Irving, TX
The LATAM and North American Hispanic direct selling markets present unparalleled opportunities for expansion, innovation, and field development. This exclusive in-person workshop brings together top industry leaders to share best practices, insights and strategies for success in these rapidly growing markets.
What You’ll Learn
Gain actionable insights on how to navigate the unique challenges and opportunities in the LATAM and U.S. Hispanic direct selling landscapes, including:
Market Trends and Economic Outlook Understand the latest trends shaping direct selling in key LATAM markets and the growing influence of the U.S. Hispanic consumer.
Localization Strategies: What Works and What Doesn’t Discover how companies are successfully adapting their products, messaging and compensation plans to resonate with Spanish-speaking audiences.
Compliance and Regulatory Considerations Learn the key legal and regulatory factors that impact direct selling operations in LATAM and among Hispanic communities in the U.S.
Field Development and Leadership Growth Explore how companies are empowering field leaders, driving distributor engagement and fostering leadership in these vibrant markets.
Marketing and Digital Transformation in LATAM & Hispanic Markets See how innovative digital strategies, social selling and influencer marketing are shaping the future of direct selling in these regions.
Lessons from Top LATAM and Hispanic Market Experts Hear firsthand from executives who have successfully navigated and expanded in these markets, sharing real-world case studies and actionable takeaways.
And much more! Gain exclusive access to top corporate leaders and industry experts offering real-world strategies and success stories.
Who Should Attend?
This workshop is designed for:
International Expansion Teams – Learn what it takes to grow and scale in LATAM and U.S. Hispanic markets.
Sales & Field Development Leaders – Understand how to engage and support Hispanic and LATAM field leaders.
Marketing & Branding Professionals – Discover best practices for messaging, positioning, and cultural adaptation.
Executives & Decision Makers – Get key insights to refine your LATAM and Hispanic market strategies.
Join Us for the Entire DSU Spring 2025 Experience
Your registration for this workshop also grants you complimentary access to DSU Spring 2025, where industry leaders will share powerful insights on the future of direct selling.
Stay for the DSN Global Celebration on Tuesday night, where we recognize top leaders and reveal the DSN Global 100!
Connect with top executives and LATAM market specialists.
Gain actionable strategies to grow and optimize your business in these key markets.
Space is limited—don’t miss this essential workshop tailored for direct selling companies expanding in LATAM and U.S. Hispanic markets.
A Powerful Lineup of Presenters
From companies excelling in Mexico and Central and South America, to others growing in the U.S. Hispanic markets, you'll learn from the best in direct selling on how to engage these markets the right way right now.
More speakers to be announced soon; stay tuned!
AL BALA
Mannatech
Board Advisor
MIGUEL A. BEAS
Zinzino
Chief Sales Officer/President of Sales
HAROLDO DARELLI
LifeWave
Regional Sales Manager, US
LAURA HIROS
Mary Kay
Manager Education & CMS LATAM Region
ALEX HOFFMANN
Senior Global C-Level Executive
KARINA MARTINEZ
Mary Kay
Director of Sales, Latin America Region
ARMAND PUYOLT
Vida Divina
Founder & CEO
DSU SPRING 2025
March 25-27, 2025
Irving Convention Center 500 W. Las Colinas Blvd, Irving, TX
DSU is free for all active corporate direct selling executives and event sponsors.
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